“Come buy, come buy”

Christina Rossetti, Goblin Market (1862)

Opening section, the goblin merchants' refrain ยท spoken by The goblin merchants

Context

"Goblin Market" (1862) follows two sisters, Laura and Lizzie, beset at twilight by goblin merchants hawking luscious, otherworldly fruit. The cry "Come buy, come buy" is the goblins' sales-call, returning as a refrain through the opening, and it is the lure to which Laura succumbs, trading a lock of her golden hair for a taste that leaves her wasting with insatiable craving.

How the repetition works

Phrasal repetition — a multi-word unit repeated adjacently, functioning more like refrain or incantation than single-word emphasis. About this distinction →

Where every other entry in this catalogue uses epizeuxis to register an inner state, Rossetti's is its first example of the device as commercial enticement: the doubled "Come buy" is a hawker's street-cry whose repetition is the rhythm of sales-patter, built to wear down resistance rather than to express feeling. Because the repeated unit is a two-word phrase, it reads as phrasal epizeuxis, and its recurrence as a refrain turns the seller's pitch into the poem's hypnotic pulse, so that the repetition itself becomes the mechanism of temptation.